VIDEO GAME - CASE STUDIES

We help outdoor, sports, hunting and firearm brands

boost their sales through story-driven video ads.

DevinSupertramp - State of Survival

OVERVIEW

Our founder Matt Schramer was hired by the famous YouTuber DevinSupertramp to produce a short film series for the mobile game State of Survival. It was a massive production with Zombie extras, vehicle stunts, visual fx explosions, parkour, a big cast of actors, and much more.

RESULTS

Videos watched over 500,000 times on YouTube.

Sponsored by a billion dollar video game franchise.

YouTube Influencer DevinSupertramp has over 6 million followers.

Our producer coordinated the four day, multiple shoot location.

Hundreds of comments and shares across social media.

OUR PROCESS

Devin hired our producer Matt to organize and manage the large-scale production with actors, crew, stunt people, picture vehicles and more. The shoot was 4 days long and at two remote locations that had challenges, but Matt managed to prepare for those challenges so Devin could direct without problems.

The first video is part 2. Matt wasn't involved in the making of part 1. Part 2 was filmed in Provo Canyon with cold temperatures in the morning and extreme heat during the day. We had zombie extras and Matt even drove the stunt vehicle.

The second video is part 3 of the story. It was filmed at a remote barn in Kamas, Utah. We had to organize a final showdown with nerf guns and vfx shots. Plus coordinate all logistics in a no cell service zone.

YouTube Influencer Short Film Part 2

YouTube Influencer Short Film Part 3

DevinSupertramp - Genshin Impact

OVERVIEW

Our founder Matt Schramer partnered again with YouTuber DevinSupertramp to produce a short film for the bestselling video game Genshin Impact. This production featured stunt wire work, fight scenes, anime style cinematography and editing, plus some incredible visual effects.

RESULTS

The video was watched over 2 million times on Devin's YouTube.

Sponsored by a billion dollar video game franchise.

YouTube Influencer DevinSupertramp has over 6 million followers.

Our producer coordinated the elaborate and complex video shoot.

Hundreds of comments and shares across social media.

OUR PROCESS

Devin hired our producer Matt to organize and manage the large-scale production with actors, crew, stunt people, martial artists, mountain locations and more. The shoot was 3 days long in the Utah mountains in the dead of summer. Matt coordinated everything ahead of time so Devin could make movie magic.

The video to the right is the final product from all that work. It was viewed over 2 million times and has now spawned a follow up project that Devin is hiring Matt to produce in the summer of 2024.

YouTube Influencer - Video Game Short Film

Can you keep a secret about our storytelling strategy?

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FAQ

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What do we talk about on the free discovery call?

You talk...and we listen. You tell us about your company, what's worked and what's failed, your product and your marketing goals. Once we understand that, we chat about how we can help you get sales through video ads. We give you the quick rundown of our storytelling process, our strategy workshops and talk budget and timeline. After the call, we go to work creating a blockbuster blueprint for your video ad campaign.

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What's the process like when working with Mazer Media?

We call our process Hollywood Storytelling for Brands. It's more than just setting up a camera and hitting record. It's more than posting a video to social. It's the full blockbuster movie deal.

First, we have a strategy workshop with your team to download everything about your brand.

- Your product and/or service

- Your target customer

- Your geographic area

- Ads you've tried before and the challenges

- Problems your product/service solves

- What makes you different than the competition

Second, we design a character archetype (personality) that matches your brand image.

- Hero

- Magician

- Outlaw

- Explorer

- Creator

- and many others

Third, we brainstorm character and story concepts that align with your brand personality and marketing goals.

Fourth, we develop video ad ideas like movie genres and put it all together into a fancy creative bible.

- You keep the bible. Choose your favorite video ad idea. And give us a budget.

Then we go to work writing the script, hiring the actors, finding the locations, props, costumes and make ad magic.

We film it, edit it...and then what?

You have a choice. Take the video ad and other videos we give you and post it yourself OR hire us to manage your ads and social media channels to maximize your reach and conversion.


There's no other ad agency or content creator, who follows the Hollywood Storytelling for Brands process. We invented it. So hire us to make your ad magic a reality.

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What services does the Mazer team provide?

- Brand storytelling strategy

- Hollywood video blueprint and campaign calendars

- Script writing

- Social media management

- Video production

- Photography

- Video editing

- Motion graphics and animation

- Drone

- Ad management

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How is Mazer different than other agencies and content creators?

Hollywood Storytelling for Brands. Ad that look like movies. Customer stories that are cinematic dramas. Video ads like booster rockets for sales. We help you navigate the maze of social media and grow your company.

We aren't just an ad agency...or a video production company...or videographers.

We are a creative powerhouse that takes your company from a boring corporate image to the next sensation on social media. We are an all-in-one storytelling, content and ad agency.

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How do you guarantee my video ad will boost product sales?

Viral videos are no longer a sure thing. The only way to guarantee a viral video and boosted sales is to do a targeted ad spend with your video. If you have us manage your ads, we do A/B testing to ensure the ad is reaching its maximum potential and targeting your ideal customers.

The guarantee we can offer you is that stories sell. With our brand storytelling approach, we hook the viewer at the start of the video and keep them engaged longer than a standard product video or testimonial. We have higher ROAS, click-through rates, and watch-times with our story-driven ads. Plus people share stories they can relate with.

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What do you do with the video ads once they are edited?

We send you the long-format story ad plus shorter cutdowns as we call them. Cutdowns are basically shorter versions of your main ad (15 second, 30 second) designed for Instagram and TikTok. We also give you different formatted versions. One version for Instagram Stories or Reels. Another for YouTube, Facebook and your website. Another for TikTok if applicable.

Then you decide if you want us to manage your ad spend or you do it yourself.

If you have us manage the ads, we do the A/B testing to find the right customer segment. We adjust the hook and call to action if needed. We find the right thumbnail and copy. Then post your ad for 2-4 weeks, share the analytics and outcomes with you and adjust the ads on the fly until you get the results you desire.

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How long does this process take?

Each stage of the project requires different timelines. Here's an average schedule for our scripted ads. If you hire us to do a straight forward product video, the timelines are much shorter.

Strategy and Writing: 1-3 Weeks

Pre-Production and Planning: 2-3 Weeks

Production/Filming: 1-4 Days

Post-Production/Editing: 3-4 Weeks

Average Total Timeline for a Scripted Video Ad: 6-10 weeks

Average Timeline for a Product Video or Customer Story: 2-4 weeks

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How much does it cost to create a video ad that tells a story?

Our prices and budgets vary depending on the complexity of the project and script. We usually determine what story you want to tell and how to tell it first, then find the budget that matches. Of course, we can work with your budget and find the right type of video ad. If you have a budget in mind, let's choose the right creative to match.

Here's some standard budget ranges for video ads. Exact bids are given once we determine the project scope. All ads are bundled with other content we give you as bonuses. Prices below do not include hiring us to manage your ads or social media channels. We also offer ongoing monthly content at a discounted price.

- Story Based Ad with Actors/Crew: $20,000 - $75,000

- Customer Stories or Cinematic Testimonials: $8,000 - $20,000

- Product Launch Videos: $7,500 - $15,000

- Animated or Motion Graphic Videos: $6,000 - $25,000 (varies based on length and style of animation)

- Instagram Reels/Stories or TikTok Videos: $5,000 - $12,000

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Do you work with businesses from anywhere in the world?

Yes! We have filmed video ads in multiple countries and all over the United States. We can travel to your headquarters or travel to any desired location the script requires. We can work remotely and communicate over Zoom calls and email or film locally here in Utah with our diverse landscape.

We also have access to multiple studios to build any set you can imagine in a controlled environment. Studios are often ideal for product videos as well.

We have a team of creative talent and hub in Seattle, WA, Los Angeles, CA and Portland, Oregon.

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What types of video ads do you make?

We specialize in story-based video ads. In other words, ads that look like the movies. But we do much more than that and often bundle different videos together for a full package of content.

Here's some types of videos and ads we've made for past clients:

- Scripted or Story-Based Ads

- Customer Stories/Testimonials

- Explainer Videos (Animated and Live-Action)

- New Product Promo Videos

- Videos/Ads to Promote Events

- Kickstarter Videos

- Product Placement in Movies

- Influencer Videos

- Educational or Instructional Videos

- Long form documentaries (similar to what Yeti does)

- Healthcare patient stories

- YouTube Pre-Rolls

- TikTok and Instagram Videos

- Lifestyle Videos with Athletes or Models

- Product and lifestyle photography (not a video, but we still offer it)

- Web series featured on YouTube typically

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Are you ready to make your Hollywood Blockbuster ad?

Contact us today to grow your business through video ads and marketing.

Email [email protected] to get started with your ad campaign.

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